The partnership with Stripe began when they asked to help concept and build their first ever awareness campaign – one that required a new look and feel while still living within Stripe’s brand. We covered Chicago and Denver in static and animated OOH units, created stunning animated display units, and a standout 15s video that outperformed expectations.
Since the initial Awareness campaign, Hook partnered with Stripe to evolutionize their branding, building various static/animated banners, social units, deck templates and landing pages.
Over the last two years the partnership has evolved into one where I lead our team alongside their internal marketing teams to produce work that fits the needs of their brand and performance marketing teams.